No Pit Stops, Grant Baker

Published by Mary Egan Publishing
IN STORES NOW


Paperback, 212pp, RRP $38.00
ISBN: 978-1-991436-01-6


Book cover of No Pit Stops: The Business of Going All In by Grant Baker, featuring an orange Ferrari on a racetrack with bold black typography.

NO PIT STOPS
The Business of Going All In
Grant Baker

What drives success?

It started with wide-open roads and a barefoot Kiwi childhood, and has taken him to the top of New Zealand business.

Grant Baker has done it all, driven all the way by ambition, resilience, and a love of all things fast. In No Pit Stops, Grant recounts his highs and lows – from teenage exploits and early career lessons, to navigating a cancer diagnosis and financial crises, spearheading iconic brands like 42 Below, Ecoya, Trilogy and Turners, and supporting one of our country’s greatest racing exports. 

More than a story of business success, No Pit Stops is a portrait of a man powered by passion, fortitude, and a love for living life at full throttle.

Full to the brim with humour, grit and wisdom, No Pit Stops is for anyone who’s dared to dream big, to zig when others have zagged, and simply wondered, what’s next?

 
You can’t underestimate the people who help build others’ dreams – and Grant’s one of the ones who has done that for me.
— LIAM LAWSON, F1 DRIVER
 
In a market increasingly bereft of characters, Grant is the exception, not the rule – mercurial and colourful, he has proven that it’s possible to build businesses, compound value and still have a heap of fun along the way.
— GEOFF ZAME, HEAD OF INSTITUTIONAL EQUITIES AT CRAIGS INVESTMENT PARTNERS
 

About the author

Grant Baker is currently the chairman of Turners Automotive Group, a position he has held since 2009. He is also the chairman of the NZX-listed premium health and skincare company MeToday. 

He is a co-founder of The Business Bakery with numerous successes under his belt, including chairing the boards of 42 Below vodka and Trilogy International, which owned home fragrance brand ECOYA and skincare brand Trilogy. 42 Below was sold to Bacardi in 2006 for $138 million. Trilogy was sold to CITIC Group, a state-owned investment company in China, in 2018 for $211 million. He previously chaired craft brewery Moa Group. 

Grant is also a cancer survivor and has a strong interest in the health and wellbeing sector. Until recently, he was the chairman of The Gut Cancer Foundation, a position he held for more than 10 years. 

A Ferrari fanatic, Grant has nine Ferraris; over the years, he’s had 50. Grant chairs the Liam Lawson Supporters Group who are assisting young Kiwi talent Liam Lawson in his Formula 1 endeavours. 


Media & Updates


For media enquiries, interview requests, or further information, please contact:

Kate Gordon-Smith
Relish Communications
kate@relishcommunications.co.nz
021 587 227

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