No Pit Stops, Grant Baker
Published by Mary Egan Publishing
IN STORES: 20 May 2026
PB, 212pp, RRP $38.00
ISBN: 978-1-991436-01-6
NO PIT STOPS
The Business of Going All In
Grant Baker
What drives success?
It started with wide-open roads and a barefoot Kiwi childhood, and has taken him to the top of New Zealand business.
Grant Baker has done it all, driven all the way by ambition, resilience, and a love of all things fast. In No Pit Stops, Grant recounts his highs and lows – from teenage exploits and early career lessons, to navigating a cancer diagnosis and financial crises, spearheading iconic brands like 42 Below, Ecoya, Trilogy and Turners, and supporting one of our country’s greatest racing exports.
More than a story of business success, No Pit Stops is a portrait of a man powered by passion, fortitude, and a love for living life at full throttle.
Full to the brim with humour, grit and wisdom, No Pit Stops is for anyone who’s dared to dream big, to zig when others have zagged, and simply wondered, what’s next?
“You can’t underestimate the people who help build others’ dreams – and Grant’s one of the ones who has done that for me.”
“In a market increasingly bereft of characters, Grant is the exception, not the rule – mercurial and colourful, he has proven that it’s possible to build businesses, compound value and still have a heap of fun along the way.”
About the author
Grant Baker is a serial entrepreneur, self-confessed car tragic, cancer survivor and awesome human.
His success stories span from 42 Below vodka, to Trilogy International and Turners Automotive Group - not to mention co-founding the Gut Cancer Foundation.
Grant's owned over 200 cars and now has a significant Ferrari collection. His book is a wild ride.
For media enquiries, interview requests, or further information, please contact:
Kate Gordon-Smith
Relish Communications
kate@relishcommunications.co.nz
021 587 227